Life should not be
a Halloween movie
Campaign design for Ali, a bracelet that tracks your loved ones when travelling
NAMING
“Ali” is named after the abbreviation of the Spanish name Alicia. It also comes from the Spanish word “Aliado” (Ally).
RELEASE
This project was created for a class assignment and has not been released.
PRODUCT
The Ali wristband is a wearable device designed to keep travelers connected with their loved ones. It tracks the traveler's location throughout the journey, provides real-time updates on their progress, and monitors vital signs to ensure their well-being.
Ali offers peace of mind by sharing key travel moments and health information, ensuring that both the traveler and their family stay connected and reassured from departure to arrival.
Project details
CLIENT
Project not released
YEAR
September 2024